Multinational Management (Available Titles CourseMate)
Type
Book
Authors
ISBN 10
1439080658
ISBN 13
9781439080658
Category
Management
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Publication Year
2010
Publisher
Pages
744
Description
In today's increasingly complex global environment, developing and making strategic choices are the mainstays of successful decision making. The updated edition of Cullen & Parboteeah's MULTINATIONAL MANAGEMENT: A STRATEGIC APPROACH uses a distinctive strategic approach to explore the global economy and the impact of managerial decisions--equipping students with a strategic mindset. The text covers all topics essential to international management, including comparative management issues, formation and implementation of strategies in the global environment, the building of strategic alliances, negotiation and cross-cultural communication, international human resource management, business ethics, and much more. - from Amzon
Number of Copies
1
